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List of the most marketable courses in Kenya 2024

Nothing is as exciting as finally seeing your 4 years of sweat and hard work in highschool being rewarded with your dream grade.

But as soon as the celebrations are over its now time to face the greatest decision of your life,  and this is the course that you will take in University.

Back in highschool you remember your teachers and mentors told you about taking a course that is in line with your passions and abilities.

Despite all these we clearly know the about the employment situation in Kenya: Jobs are very hard to come by.

Thee sad reality is that thousands upon completing  of university and college they now tarmac all over looking for jobs or doing some menial jobs to survive.

Jambonews takes you through the most marketable degree courses in Kenya,

Digital Marketing

Arguably  the marketing department is always the backbone of every company.

Most companies  use social media/ digital marketing to grow their brands. Other than the educational qualifications, you need negotiation, coordination, communication, cultural and emotional intelligence and interpersonal skills.


  • Africa Digital Media Institute, Nairobi. Certificate in Digital Marketing. …
  • Paragon College, Mombasa. ABE. …
  • Inceptor ICT Training Center, Nairobi. Duration: 1 month. …
  • Ora Digital Marketing Training, Westlands.
  • Zalego Institute, Westlands.


The best thing about statistics is that it is both marketable at undergraduate and Masters Level.

The professionals in this career are well paid and it’s rare to find a statistics graduate being jobless. This is a good deal.


  • Maseno University.
  • Kenyatta University.
  • JKUAT.
  • University of Nairobi.
  • Mount Kenya University.
  • Kabarak University.
  • Daystar University.
  • Strathmore University.

Bachelor of Science (BSc.) in Optometry & Vision Sciences

Upon graduating one will work as a medical optician and will examine client’s eyes then prescribe the best optical aids such as contact lens,  spectacles etc

Graduates can as well work in both the public and private Health sectors.


Masinde Muliro University


  • The candidates must obtained a mean grade of C+ (plus) at Kenya certificate of secondary education (KCSE) and passes in the following cluster subjects:

Alternative A – biology (C+), mathematics (C+), physics (C+) and English (C+).

Alternative B – biological science (B), physical sciences (C+), mathematics (C+) and English (C+)

  • Two principle passes in biology and physical and a credit either in chemistry or mathematics at KCSE.
  • Diploma in optometry or its equivalent from a recognized institution by MMUST senate.

Mechanical Engineering

The graduands learn how to design power-producing machines including electric generators, steam and gas turbines, internal combustion engines, as well as maintaining power-using machines including refrigeration and air-conditioning systems.


  • Dedan Kimathi University of Technology (DeKUT)
  • Moi University
  • TUK (Technical University of Kenya)
  • Technical University of Mombasa
  • Kirinyaga university.


  • Minimum of two (2) principal passes in Mathematics and Physics.
  • Subsidiary level pass in Chemistry with a credit pass in English at O-Level
  • Candidates with Diploma (Technical Education Project) in Mechanical Engineering of Kenya Polytechnical University or an equivalent qualification.

Software Engineering/Web Design

The growth of social media and the development of mobile apps have created opportunity for software engineers to find a place in Kenya.

Web Designers have not been left behind either; they have several opportunities related to web design and management as several Kenyans opt to start websites to have their presence on the internet we recommend software engineering as one of the most marketable courses in Kenya


  • Kenya Institute of Software Engineering
  • Nairobi Institute of Software Development, Nairobi. …
  • Finstock Evarsity, Nairobi.
  • Superhighway Training Centre, Thika.
  • Computrain College, Nairobi.
  • Brooklyn Computer College, MERU, and many others.


  • An aggregate mean grade of C- and above in K.C.S.E
  • D- in Mathematics
  • D- in either English or Kiswahili OR Relevant qualification approved by the University Senate


Nursing is one course that you cannot overlook when picking a nice course that would give you a better life in future.

With the ever increasing population people fall sick as a matter of fact  and trust me no hospital be it private or public will operate without a nurse.  With the skills and the papers you will definitely secure that job and make a great future.


  • Aga Khan University Hospital.
  • A.I.C. Kijabe school of nursing.
  • Consolata nursing school, Nyeri.
  • Kenya Medical Training College (KMTC)
  • Nairobi Hospital school of nursing. …
  • Kenyatta National Hospital nursing school. …
  • Nazareth Medical College. …
  • Egerton University.


  • C in English or Kiswahili and
  • C in Biology or Biological Sciences
  • C- in Chemistry or Physics or Physical Science or Mathematics
  • Aggregate Grade C plain and above

Below are also some marketable diploma courses not listed above,

  • Communication and Journalism.
  • GIS and Remote Sensing.
  • Monitoring and Evaluation/Project Management.
  • Customer Care/Front Office.
  • Quantity Survey.
  • Electrical Engineering.
  • Information Technology/IT.

Other most marketable Degree courses include:

  • Bachelor of Science in Computer Security & Forensics.
  • Bachelor of Science( Public Health)
  • Degree in Clinical Medicine.
  • Bachelor of Medicine and Surgery.
  • Bsc.
  • Oil and Gas/ Petroleum Exploration & Production.
  • BSc. in Quantity Surveying.
  • BSc. in Medical Laboratory Sciences & Technology.

Note: The requirements of taking a course are always different depending on the institution, we advise you to visit the institution or contact them for more information. Jambonews will not be responsible for any misunderstanding regarding the course requirements.

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